We believe climate performance should be equal to financial return.
We collaborate with leading institutions to develop the standard for climate performance that everyone else will follow – a core value creator that will always sit side by side with money made.
We collaborate with leading institutions to develop the standard for climate performance that everyone else will follow – a core value creator that will always sit side by side with money made.
We are thinking big
2030
Our portfolio aims to save
2GtCO2e each year by 2030
That’s c.5% of emissions worldwide. We will also reduce the 14Mt of plastic waste that ends up in the ocean by 5%.
We actively invest to deliver on these promises with like minded organisations such as these
| Case study one |
Paper bottles capture a $200b global market

- PARTNER: PULPEX
- VISIT WEBSITE >
THE PROBLEM
Working side by side with Duplex to find an alternative to bottles made from low-recyclable plastic and high carbon-emission glass.
THE SOLUTION
Developing a compostable, biodegradable paper bottle that can be recycled as easily as a newspaper. Licensing the technology, selling the coating and getting royalty on every bottle – giving exclusivity to an industry leader in each category for six months.
THE OPPORTUNITY
A $200b global rigid bottle market for multiple end uses; from pharma to soft drinks, alcoholic beverages to milk, agriculture chemicals to motor oil, cosmetics to home and personal care. Opportunity for high double-digit global growth and very high profitability, given the asset-light model.
OUR VALUE
Helping devise the strategy and licensing business model. Introducing many of the key players like Pepsico, Unilever, Estee Lauder, GSK, Stora Enso (generic milk bottle) to create a supporting consortium together with initiator Diageo.
| Case study two |
Solid bar products remove the need for billions of bottles

- PARTNER: BEAUTY DISRUPTED
- VISIT WEBSITE >
THE PROBLEM
Partnering with Beauty Disrupted to eliminate plastic and glass bottles from the beauty industry, both in hotels and people’s homes.
THE SOLUTION
Developing a quality selection of solid bar products (shampoo, conditioner, soap, shaving cream etc) across three key lines; oceans, forests and mountains. Selling directly to consumers and through top retailers, hotels and spas. Moving on to other less premium channels and geographies.
THE OPPORTUNITY
Removing 80 billion plastic bottles and 20 billion glass bottles a year globally, starting from green segments but moving to the entire market. High double-digit growth in Europe, and very high profitability given lower costs, higher value and positioning so far.
OUR VALUE
Co-developing a cross-channel skimming marketing strategy, and supporting entry into different geographies in the EU and US. Further product opportunities including body/face lotions, and other industries, have been discussed.
| Case study three |
Moving from greenwashing to green emissions to grab $1T

- PARTNER: iClima ETFs
- VISIT WEBSITE >
THE PROBLEM
Many ETFs and other financial products are greenwashing and not preventing brown emission – or at least don’t have the right information about best-performing companies (from a Climate Change perspective). We’re working with iClima Earth to change this.
THE SOLUTION
Investing in green emissions and harnessing over $1T in growing sustainable index funds. Using traditional EFT products and index licensing (volume distribution) and expanding into other financial products thanks to in-depth research (margin).
THE OPPORTUNITY
Launching more products and accessing the threshold for larger distribution. There are already four regulated products launched on all major stock exchanges in Europe, US and Australia.
OUR VALUE
Co-developing strategy for new product launches. Providing access to C-level clients like Morgan Stanley, MorningStar and S&P, who are also developing exit opportunities.

"We’re on a single-minded mission to deliver sustainability through renewable packaging. Una Terra has helped open doors to accelerate that mission."
Scott Winston, Chief Executive Officer, Pulpex
"We started iClima to shift the narrative in the climate change investment space. Our theory of change is that capital markets can and should be a source of good, but most financial products lack a clear purpose and therefore impact.
We believe we can combat greenwashing with data. It is hard to be a new voice in a competitive industry, and joining forces with like-minded ventures and individuals like the Una Terra team, that share the passion, commitment and sense of urgency, is invigorating."
Gabriela Herculano, Chief Executive Officer and Co-Founder, iClima Earth

"We craft better and cleaner beauty that is more in tune with both people and planet. Una Terra helped us create the strategy that will take our solid bars into new geographies and remove millions of plastic and glass bottles from the ocean."
Alban Mayne, Co-Founder, Beauty Disrupted
"Finding a VC to invest with that was driven by creating real impact alongside strong returns was important to me. I found both those things and more with Una Terra."
Francesco Pagano, Investor
"The Una Terra team carry such strong and diverse experience. The outcomes they create speak for themselves. It’s exciting because this is just the beginning."
Vanessa Barboni Hallik, Investor
"If you’re looking to invest with a VC who has cracked the code between planet and profit, look no further."
Charlotte Johs, Investor
GET IN TOUCH
If you’re looking for more information on investing with Una Terra VC or would like to speak to us about your ESG business, fill out the form and a member of our team will be in touch.
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